Internet Marketing course starts on 1st January

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Advertising on Internet

The course is a part of Diploma unit that teaches the basic and advanced techniques of sourcing, cost analysis and measurement of online media. The unit consists courses for practical tools of Internet advertising, includes basics of Internet Marketing and promotion. Course also include Public Relations (PR) on the Internet and planning and measurement of [ READ MORE ]

Writing Internet Content

Today more and more publications are based on Internet sources and authors post their articles on web-sites and personal blogs. Internet linguistics differ from the printed one in its vocabulary, interactive and welcoming nature, inviting readers to follow-up stories and broaden their understanding on an issue. The course provides the ways of how to state [ READ MORE ]

Political campaigns on the Net

The Internet as a source of news and Web 2.0 RSS updates has now become a leading source of campaign news for young people. Professionals and awared citizens form groups of reference and create their own political trustees with the help of social networking sites such as MySpace and Facebook. This course teaches how to understand Internet [ READ MORE ]

Islamic Terror on the Internet

Two crucial elements influenced spread and toxicology of the mobilization for action for Islamic fundamentalists in the Internet Era: the easiness and availability of access to the Net; and the openness and democratization of the once closed government structures. The course analyses the reasons, rational standing behind the usage of the Internet in mobilization for terror activities. [ READ MORE ]

Cyber-terror and policy

Cyber warfare and terror becomes more visible and day-to-day practice than futuristic fiction. Majority of the planned terror attacks had been created through or using Internet tools for preparation, finding materials, mobilization and execution of the operation. The acts generally include all aspects of the Internet structure: web servers, enterprise information systems. The course describes the strategies and analyzes [ READ MORE ]

Introduction to Internet Research

The course deals with effective usage for the purposes of Research and academic work of the freely available Web resources. During this course students will learn how to locate and evaluate the qualities of the available texts and data. As the Internet provides access to the text documents, graphics, images, videos and the networks of internal hyperlinks. [ READ MORE ]

Advertising on the Internet

If you get lost and crumbled of the terminology and just-do-it-like that blogs and sites when trying to get some attention and probably increase your web-traffic? This is course starts from the very beginning: the terminology; testing the most effective ways of advertising on the Net; planning the campaign on the long run and building the entrance-exit indicators; [ READ MORE ]